Peloton Acquires Skōp to Expand Connected Pilates and Strength Offerings

Peloton has acquired Skōp, an early innovator in connected Pilates technology, in a strategic move announced on June 4, 2026. The acquisition will enhance Peloton’s research and development efforts, enabling the company to expand its at-home Pilates offerings and strengthen its overall wellness ecosystem. Financial terms of the deal were not disclosed.

Skōp is recognized for its foundational Pilates technologies and specialized expertise in the connected fitness space. Peloton plans to integrate these capabilities to improve the safety, effectiveness, and engagement of its Pilates content. This acquisition supports Peloton’s broader strategy to grow its strength training segment and deliver comprehensive wellness experiences to its subscribers.

Peloton, a leader in connected fitness and wellness, has seen significant growth in Pilates engagement among its members. In the third quarter alone, user interaction with Peloton’s Pilates content increased by 48% year-over-year. According to the 2025 Sports and Fitness Industry Association (SFIA) Report, Pilates is the fastest-growing fitness modality in the United States, with participation rising nearly 40% over recent years. Google search trends also rank Pilates as the third most popular fitness search term, trailing only Running and Yoga.

Peter Stern, Peloton’s CEO, emphasized the importance of Pilates in the company’s innovation agenda: “Pilates is a category ripe for the same kind of experiential reinvention we brought to cardio. Form is everything in Pilates, so we are taking a purposeful approach to ensure we develop the most effective, safest, and fun experiences possible—ones people will keep doing for life. Skōp adds differentiated technology and specialized knowledge to our R&D team so we can continue to empower people to live fit, strong, long and happy.”

The acquisition is expected to generate multiple synergies. Revenue growth will be driven by cross-selling enhanced Pilates content to Peloton’s existing subscriber base and attracting new customers interested in strength and Pilates training. Cost efficiencies will arise from consolidating R&D efforts and sharing instructor talent and content production resources. Operationally, Peloton aims to accelerate product development and improve user experience by integrating Skōp’s technology with its hardware and software platforms.

Peloton’s move comes amid increasing competition in the connected fitness market, where companies are investing heavily in strength and Pilates offerings. The acquisition is likely to accelerate industry consolidation and prompt competitors to enhance their own connected fitness content and technology.

While the integration of Skōp’s technology presents challenges, including aligning R&D teams and maintaining brand consistency, Peloton’s leadership remains confident in the strategic value of the deal. The company plans to leverage Skōp’s expertise to innovate new fitness experiences and expand its subscription-based digital content.

Regulatory approvals were not mentioned, suggesting a smooth transaction process. Peloton’s acquisition of Skōp reinforces its commitment to becoming the global leader in connected fitness and wellness, with a focus on delivering safe, effective, and engaging Pilates experiences to its growing user base.