
Healthy Extracts acquires Imaraïs Beauty, entering the $730B beauty market and raising 2026 revenue outlook by 20% to $24M. Learn more about this strategic deal.
Healthy Extracts Inc. (OTCQB:HYEX), a leader in nutraceutical formulations and precision-dose gummy manufacturing, has acquired Imaraïs Beauty, a women’s health and beauty brand co-founded by fitness influencer Sommer Ray and supplement entrepreneur Aaron Hefter. The deal, finalized on May 19, 2026, significantly expands Healthy Extracts’ presence in the global beauty and personal care market, valued at $730 billion.
Imaraïs Beauty offers a full line of functional beauty and wellness gummies targeting skincare, haircare, and women’s wellness. Since its 2020 launch, the brand has gained international recognition and is distributed through thousands of retail outlets worldwide, including major U.S. retailers such as Target, Ulta Beauty, Nordstrom, and Sprouts, as well as online via ImaraisBeauty.com.
The acquisition follows a recent manufacturing partnership between Healthy Extracts’ wholly owned subsidiary, Gummy USA, and Imaraïs Beauty, which included an initial order of 4 million gummies across five SKUs. Healthy Extracts’ chairman and CEO, Don Swanson, highlighted the strategic fit: “By joining forces, we can accelerate expansion into the fast-growing beauty, wellness, and functional gummy sectors. Together, we are positioned to significantly boost growth within this dynamic market.”
Healthy Extracts specializes in precision-dose oral delivery systems and nutraceutical innovation, with a portfolio that includes BergametNA and Ultimate Brain Nutrients. Imaraïs Beauty’s proprietary ingestible beauty formulations and celebrity-driven branding complement Healthy Extracts’ manufacturing capabilities and distribution channels.
President Duke Pitts emphasized the technological synergy: “Imaraïs’ advanced formulations are unique in the gummy market. Being selected for their manufacturing and now acquiring the brand underscores Gummy USA’s leadership in precision dosing and our growth potential.” The acquisition is expected to increase Healthy Extracts’ 2026 annualized revenue run rate by 20%, reaching over $24 million.
Aaron Hefter, co-founder of Imaraïs Beauty, has been appointed Healthy Extracts’ chief branding officer and will continue as president of Imaraïs Beauty. Hefter noted, “Our combination leverages Healthy Extracts’ proprietary technologies and manufacturing strengths to pioneer next-generation functional and OTC gummy delivery systems across beauty and wellness categories.”
Sommer Ray, a globally recognized fitness personality with over 35.6 million social media followers, remains a major shareholder and the public face of Imaraïs Beauty. She will continue to influence the brand’s creative direction, emphasizing transparency, ingredient integrity, and consumer trust.
The acquisition occurs amid heightened investor interest and consolidation in the wellness gummy sector, exemplified by Unilever’s $1.2 billion purchase of Grüns Gummies. This deal strengthens Healthy Extracts’ competitive position by combining nutraceutical expertise with a fast-growing beauty wellness brand, enhancing product innovation and retail reach.
Healthy Extracts plans to integrate Imaraïs Beauty’s product development and consumer engagement with its manufacturing and distribution infrastructure. The company anticipates leveraging cross-selling opportunities, expanding retail channels, and accelerating innovation in functional beauty and wellness gummies.
Additional transaction details are available in Healthy Extracts’ Form 8-K filing with the U.S. Securities and Exchange Commission.